It also, consequently, makes the advertisements which they show to you far less valuable. So this feature is not widely advertised.
YSK you can not use Google and instead use a service with no personalised advertising, such as startpage or duckduckgo
This prevents them from using things like your browsing history, search history, or personal data to serve you customised advertisements.
You also should install an adblocker, on everything that has it.
If Google actually honors this setting.
They do. When enabled, they don’t use it to serve you ads based on those things.
They still collect and sell it. They just don’t show you ads based on it.
Google says it doesn’t sell your personal info to third parties. While you would be well within your reason to suspect this isn’t true, it is actually legally relevant because it means, as a consequence, Google doesn’t provide a “do not sell my personal information” opt-out link which would otherwise be required by California law (where Google is headquartered).
No, selling your personal info would be detrimental to their business model. It would feed their competitor’s databases. They sell aggregate data, though.
I think the Do Not Sell My Information applies to users that are living in California. So Google could just show it to them, and not to all the other users
YSK that Google and other big tech companies don’t give a shit about consumer rights or privacy laws and will still sell your targeted advertising data
Go through all your settings: https://myactivity.google.com/more-activity
This. I thoroughly checked all of my account’s settings and toggled off about 15 switches related to history or data access. Not only that, Google can occasionally add new ones or toggle them back on, either through deceptive user prompts or underhanded updates.
