Whoever wrote this copy should be fired. Like, holy shit, “push your limits, not your body”? Your body is the limit you are pushing with exercise!!!

Exercise is good for you because it is hard. You are prone to injury when you have not exercised enough previously, because your body never adapted to doing hard things. This is like advertising that you invented a robot to go to the gym and do deadlifts for you, lol.

Obviously there is an application here for the old and frail, and I support grandma being able to go out and hike with her grandkids. But then market it to grandma, not healthy athletic people looking to push their limits.