Nolan is big on 70mm and wants to make it more widespread. Tickets selling out a year in advance is great publicity for that - I’d even say promoting the movie is the secondary motivation. It shows studios and theaters that people ARE interested in the format
Whose genius idea is it to sell tickets a whole year before the release?
Bean counters
Good question.
The tickets have apparently already been sold out.
Nolan is big on 70mm and wants to make it more widespread. Tickets selling out a year in advance is great publicity for that - I’d even say promoting the movie is the secondary motivation. It shows studios and theaters that people ARE interested in the format