I think Dominos likes to invest some of their marketing money into things like this. Examples include Dominos wanting to put a store on the moon, another time launching pizza into space. Deliveries by drones, deliveries by jetpack, now delivery by robot dog.
If it gets people to talk about it, it gets them more advertising for their buck.
I think Dominos likes to invest some of their marketing money into things like this. Examples include Dominos wanting to put a store on the moon, another time launching pizza into space. Deliveries by drones, deliveries by jetpack, now delivery by robot dog.
If it gets people to talk about it, it gets them more advertising for their buck.
Good point! And it works!
Yeah, if it’s $8 million for 30 seconds during the Superbowl, and only $100k for a robot dog and a phone call to a journalist, must be worth it