Always looking to break movie marketing rules, Disney decided to drop two trailers yesterday - 20th Century Studios' Devil Wears Prada 2 and Pixar's Toy Story 5 -- each posting massive reaches in their first 24 hours.
This might be an “old man yells at cloud” moment for me, but I don’t see why the popularity of a movie-trailer-double-feature is more relevant than what either of the movies are about. This seems important to the marketing people, but not the common folk
This might be an “old man yells at cloud” moment for me, but I don’t see why the popularity of a movie-trailer-double-feature is more relevant than what either of the movies are about. This seems important to the marketing people, but not the common folk
It’s from Deadline Hollywood. It’s an industry insider publication. It’s targeted at people in the entertainment business.
It’s a casual reminder that sequels and rehashing existing IP are easy money.