He, and all the rest of them, could easily do a u-turn, be class-conscious and fair to the workers and all the hate would go away. They’d still be nowhere close to poor or struggling, just less rich. They just don’t want to.
It’s like Zuck building a bunker in Hawaii that would, at best, buy him 2 or 3 years of relative comfort in the event of a societal collapse. All because he doesn’t want to moderate his society-corroding websites.
And then they get real snippy when you say “all words are made up.”