Last month, November, was a shockingly terrible month for video game sales in the U.S. While we traditionally think of November as a huge sales month what with Black Friday and all, November 2025 was the worst November in video game hardware unit sales, and the worst in physical software dollar sales the U.S. has seen since 1995.
Anything. Xbox, PS, PC, whatever. But there’s no reason to be constrained to one device/platform anymore.
Those are all physical devices though. I agree platform exclusives aren’t good for anyone but the companies but it does seem like most are moving away from that model with these newer generation consoles.
And that’s worth talking about in relation to this article too. But also, you buy those devices at retail, and we’re down 27% from last year.